
process
the best way to predict the future is to create it.
01 tabula rasa
02 first principles
03 heuristics and analogies
04 learning by doing
05 field trips
06 validation
07 experimentation
ideation steps
our approach
Accumulate sets you up for success at any phase of your innovation process. Whether you want to generate more revolutionary ideas, develop a strong business case for those ideas, create working prototypes or launch new startups, our unique methodologies will help smash your goals by delivering best-in-class results.
Generating ideas is a search problem. Humans are inherently bad at identifying blind spots, or ‘unknown unknowns’. How can you find something when you don’t know what you’re looking for? This is why having an explorer’s mindset is crucial when coming up with non-obvious ideas. The way you think and the ideas you expose yourself to determine the quality of your ideas.
generating ideas
Ideas are not equal. Some ideas are novel and non-obvious, but lack impact to be considered transformative. Others may be transformative, but are too capital intensive. You might generate ideas that are entirely different from what you expected. Only the most viable ideas survive a rigorous ranking and culling process.
curating ideas

Accumulate offers a variety of co-creation models. We can develop your innovation projects inhouse or as a skunkworks or joint venture. We also provide an Entrepreneur-in-Residence to ensure that there is sufficient organizational alignment. By doing so, we ensure the best probability to take the project from ideation to launching a thriving startup.
skunkworks

01 startup incubation
02 spinning off
03 venturing strategy
04 partnerships
05 deal structuring
06 fundraising
07 scaling up
corporate venturing
the venturing stage
After going from idea to product, we turn it into a self-sustaining, high growth venture. It is only at this stage, that we raise venture capital. At this stage, we have already derisked the project to the point where it is easy for investors to jump on board. As we build the new venture, we build organizational capacity by attracting best-in-class entrepreneurs and executives. We carefully calibrate each organizational function to maximize the odds of becoming an enduring company.
Our end-goal is to replace ourselves. To ensure the enduring success of our ventures, we retain a board seat, safeguarding our original vision, and ensuring a masterpiece in every project.
spinning & scaling
01 business planning
02 business modelling
03 design
04 rapid prototyping
05 business simulation
from idea to reality
the business case
By developing the business planning and business modelling stages before the startup phase, we get a better understanding of the opportunity. During business simulation, we develop the imagery, websites and other material so we can start to gain access to initial customer feedback and reduce search risk by gauging product-market-fit.
We design and develop all our products inhouse. Our team of highly competent technology and design professionals have what it takes to realize world class products. Our products are not only digital: we also work on physical projects such as digital twins, infrastructure and others. Our innovation workshop has the equipment for any rapid prototyping job.